Have you capitalized on the full potential of social media in your WooCommerce store?
According to HubSpot.Com, people are 80% more likely to make a purchase if they got a referral from social media. 77% of B2C companies acquired customers through Facebook. 75% of Americans say that social media effects their purchasing decisions. The numbers speak for themselves — social media is a must for any business. But is your WooCommerce store using the full potential of social media?
In this article we are going to talk about all must have WooCommerce social media features in 2019. All they can help to grow your WooCommerce store social media popularity. And all they you can use to increase the number of visitors and number of sales. The features we will review here comes with each copy of Easy Social Share Buttons for WordPress. We will also provide a free alternatives where that s
1. Optimize the Information That Will Appear When Your Product is Shared Over Social Networks
Social Media Optimization is all about engaging the user. Having a strong online presence on social media is a great way to reach your customers and new buyers. Ugly looking product names, wrong images or non-sense descriptions will ban the users from visiting your site. That is why it is so important to have the ability to personalize and generated targeted social media presentation for each product. That information will appear automatically when the product is shared to social hub (no matter user does that from your store or directly from the social network page).That makes really important to have the ability of adding custom social media engaging content for your WooCommerce products.
The right social media optimization should include the following core components:
- Properly generated open graph social media tags. Those tags are used by almost all social networks to generate the information for your product
- Hand written Tweet with custom tags and card data
- Optimized Pinterest image with engaging description
How to do the optimizations on your site using Easy Social Share Buttons for WordPress?
With Easy Social Share Buttons for WordPress you can do this by your own without having the knowledge of social media expert. Immediate after activation plugin will generate the default data populated from the existing title, description and featured image of your product. On each product you have access to friendly fields to setup your own message, information or image. All they have a directive descriptions showing where they will appear and the recommended length or size.
We are also excited to announce that with version 5.9 of Easy Social Share Buttons for WordPress each users will have a free access to the on board social media expert advises. The integrated analyzer will scan the title, image and description and you will get a status check showing does your information fits into the recommended levels. You will also have an illustrate live preview for Facebook sharing, Tweet or Pinterest showing how the information will look (as it is illustrative the final sharing may look a slightly different).
It’s easy, isn’t it. The on page social media analysis feature will be available for each Easy Social Share Buttons for WordPress user with the version 5.9 update. What to have it on your site too? Get a copy of Easy Social Share Buttons for WordPress for your WooCommerce store now.
2. Add Awesome Looking Social Share Buttons for Your Products
The social proof is key when it comes to selling digital products. The social proof provides customers with the reassurance that your intangible product is in fact real (and quality), while also eliminating the need for extra scrutiny, because other people have already done the research for them. The easiest way to increase your social proof in your WooCommerce store is to add a beautiful social share buttons. With Easy Social Share Buttons for WordPress that is a piece of cake:
- 50+ different social networks included in Easy Social Share Buttons for WordPress
- Unlimited visual styles with 50+ templates, personal template builder, various button designs & widths and different social proof share counter styles, eye-catching animations
- Almost 30+ automated display positions and powerful shortcodes
With all that valuable options in Easy Social Share Buttons for WordPress it is like a piece of cake to add engaging share buttons anywhere in your WooCommerce store. But as we are discussing the WooCommerce specific strategies we will show you the specific WooCommerce optimized display methods and why you should use them on your store.
Classic WooCommerce Product Share Buttons
The first WooCommerce specific share button display method you can use is the old but gold share buttons display below the “Add to Cart” button. The display method is easy recognizable and widely used on many webstores. The display method can be used to show buttons with any style or template. This display you can use with few or many share buttons just buy changing the button style or using the “more” networks button. If you products does not feature a long descriptions than it is the right choice for you.
Unique WooCommerce Social Share Bar
Are you ready to try something new? Than you can check the Social Share Product Bar for WooCommerce. The social bar is a unique in Easy Social Share Buttons for WordPress display method that can run on any store and on any theme. With a single click you will get a floating bar at the bottom of your product that will have a social share buttons and additional product information (with buy button). That professional looking share buttons display method can be really helpful for products with long description or themes with vertical placement. And it is really obvious why – you have at any time visible the product name, price, buy button and share buttons.
Add Share Buttons to the Thank You for Your Order Page
Did you know that 70% of your customers that place order are ready to share the product on social media? Do not loose that potential social media leads. Just for that in Easy Social Share Buttons for WordPress we have an unique display method for social sharing plugin called “Thank You Share Buttons”. With the activation of that method you can get a personalized share buttons for each product that exists inside order. The display method works with any theme that uses the WooCommerce thank you functionality.
3. Add Live Chat with Your Customers and Visitors
No matter you are selling a generic or specific products your customers may have questions about them. That is why the possibility to communicate with them is really important for your business. In the era of social media may be more than 90% of business site visitors and almost 100% of e-commerce site users has a social media account or uses a mobile chat application.
We know how important is to communicate with your visitors or customers. As Easy Social Share Buttons for WordPress is all-in-one WordPress social media plugin the chat via social channels is also a function that we support. With Easy Social Share Buttons for WordPress you can offer two types of chat out of the box (without need of extra plugins).
Live Chat via Facebook Messenger or Skype
The live chat is awesome feature for every WooCommerce store. With just a few settings you can add a chat bubble allowing visitors to send questions directly from site using Facebook Messenger or Skype (or both). We highly recommend Facebook Messenger chat as the best option for live chat and it also helps to grow the popularity of your Facebook Page.
Click to Chat via WhatsApp or Viber
Another method to communicate with your users is the new Click to Chat function of plugin. This function uses the mobile messenger applications to communicate with your visitors. Unlike the live chat which can run both on desktop and mobile, the click to chat function is intended to be used with mobile devices as it is using the mobile messenger applications. With the click to chat you can assign up to 5 operators via WhatsApp or Viber that can be used. If user needs your help or needs to contact with you than it is really simple to click the selected operator (and mobile messenger). When the operator is pressed the user will be directed to the selected messenger application. With the live chat function you can answer almost immediately to any question you have. That gives a good looking impression to any of the potential buyers you have and increase the chance to complete the purchase.
4. Add Follow Us Profile Buttons
At last but not at least it is important to have a nice looking social profile buttons. Those buttons will make possible the visitors to open directly your social media account (and of course receive new likes and followers). There is no recipe for best location or best design of such buttons for your store. The decision should be made based on the entire design.
For example you can use the Social Followers Counter feature of Easy Social Share Buttons for WordPress to add a nice looking social media buttons showing also the number of followers or you can include on site a tiny social profile links..
Along with that classic display functions in Easy Social Share Buttons for WordPress you have an awesome method for social follower increase. Using the after share events is the easiest way to increase your social followers, subscribers or just catch the most engaged users. The method is as simple as it sounds – just show social follow buttons right after user shares content to a social network.
5. Bonus! Adding Subscribe to Mailing List Forms
Are you sending emails to your website visitors? If not, you’re missing out on a major opportunity to convert them to buyers. Emails can be directly used to sell by sending offers to users or they can be used in a more indirect way to remind people that you exist. That is why you should not abandon that option. With Easy Social Share Buttons for WordPress you can easy add nice looking subscribe forms to your store.
The social media is may be the most important channel nowadays to promote your products. Each WooCommerce webstore should use it to grow traffic and sales. This you can do using a various number of plugins, free or paid, but only with Easy Social Share Buttons for WordPress you can do this with a single plugin.